What’s in it for me?


  • As an individual you improve your resilience in dealing with change, difficult situations or difficult people.
  • As an employee you meet your colleagues from different cultures with ease and respect, and contribute to a healthy work environment.
  • As an employer you improve your ability to lead a multicultural team while boosting your team’s morale and productivity.
  • As a business you improve the trust of your partners and customers, and with it your marketability.
  • As a neighbourhood you thrive on diversity and increase opportunities for more culturally vibrant exchanges.
  • As a town, you celebrate the power of cultural diversity for economic growth.
  • As a nation, you actively participate in and contribute to globalization.
  • As a human you feel better about yourself and help create a better future for humanity.

In short, you create more opportunity for more peace, mutual understanding and growth.